Credit Card Safety Features to Know About

Given the financial scares linked to credit and debit cards this year (Target, anyone?), it seemed only fitting to dig into my little bag of tricks (aka my writing folder) and share a piece I wrote during my time with Eyeflow.  We want to know that paying plastic is OK, because so many of us do it.  Well, rest-assured that there ARE safety measures in place (and they’re expanding every day!), as detailed in this post written for former client, True Merchant.  Check out the article for more information (click the screen cap) and some peace of mind!

card safety tm


Mobile Payments Lagging Behind

It might be easy to pay with you mobile app to get your morning latte, but believe it or not, the technology isn’t as advanced as you’d think.  True Merchant shares information on this rising technology (affectionately dubbed as “tap and pay”) which suggests it could be doing much better.  Check out the screen cap below and click to view the full press release.

tm release

Plastic vs. Cash

Consumers have their pick of how to spend money these days–online, via credit card or with cold hard cash.  Believe it or not, the payment method makes a difference, both for customers and for merchants.  True Merchant hones in on the differences in customer behavior and merchant income when payments are made with credit cards or with cash.

tm card v cash